Thanks, and yeah, I cannot change the original text file as its read by something else, that can only read in that format. Anway, I managed to come up with this:
php code:
<?php
$text = file_get_contents('advertisements.txt');
preg_match_all('~"text"\s+"([^"]*)~', $text, $matches);
$arr = str_replace('\n', "<br>", $matches[1]);
echo ("<li>");
echo implode("<br /><li>\n", $arr);
?>
Yes, pretty fail way of doing it, especially the <li> part, but hey, it works
/ 
