Messenger Plus! for Skype in Times Square! - Printable Version
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+----- Thread: Messenger Plus! for Skype in Times Square! (/showthread.php?tid=99164)
Messenger Plus! for Skype in Times Square! by Nathalie on 04-09-2012 at 12:57 PM
Look at this!
No, it's not Photoshop - it actually appeared on the Reuters digital sign in Times Square duing rush hour for 15 seconds on March 28 and March 30, as part of the global promotion of Messenger Plus! for Skype 1.2
RE: Messenger Plus! for Skypes in Times Square! by matty on 04-09-2012 at 01:48 PM
Sweet! One could only wonder how much that advertising would cost!
RE: Messenger Plus! for Skype in Times Square! by Nathalie on 04-09-2012 at 02:08 PM
HI Matty, hope you had a good Easter weekend. If you are only advertising there, it is indeed expensive, but it was part of a global package.
RE: Messenger Plus! for Skype in Times Square! by Axtinguisher on 04-09-2012 at 02:40 PM
Pretty neat stuff!!
First time i see some of my work displayed on Times Square!!
RE: Messenger Plus! for Skype in Times Square! by Nathalie on 04-09-2012 at 02:55 PM
Yes, Axtinguisher, I was thinking the same thing. Good job!
RE: Messenger Plus! for Skype in Times Square! by prashker on 04-09-2012 at 03:50 PM
Not to be that guy, but maybe a link to the website would have helped?
RE: Messenger Plus! for Skype in Times Square! by Menthix on 04-09-2012 at 03:59 PM
quote:You click links on massive video walls?
Originally posted by SonicSam
Not to be that guy, but maybe a link to the website would have helped?
RE: Messenger Plus! for Skype in Times Square! by prashker on 04-09-2012 at 06:00 PM
quote:No but I do have a smartphone.
Originally posted by Menthix
quote:You click links on massive video walls?
Originally posted by SonicSam
Not to be that guy, but maybe a link to the website would have helped?
RE: Messenger Plus! for Skype in Times Square! by matty on 04-09-2012 at 06:24 PM
What about a QR? That would have been cool.
RE: Messenger Plus! for Skype in Times Square! by Menthix on 04-09-2012 at 06:56 PM
quote:Thought about that too, but wonder how many people would actually look at the right time and get their phone out, find the right app, position it correctly, and are able to make it work... All within 15 seconds. I guess these kind of billboards are more effective for well known brands which have recognition within a few seconds. Still, pretty cool
Originally posted by matty
What about a QR? That would have been cool.
.
RE: Messenger Plus! for Skype in Times Square! by Nathalie on 04-09-2012 at 09:52 PM
Yeh, I wonder too how you click on a digital wall within 15 seconds, but in the case of Times Square, we are talking about brand awareness.
As far as downloads, you all know there are several ways, whether it is unpaid P.R./word of mouth/reviews/forum discussions (not just here) , paid for advertising (PPC, etc.), social media, viral advertising and a lot more.....
RE: Messenger Plus! for Skype in Times Square! by CookieRevised on 04-10-2012 at 02:58 PM
Congratz on the promo....
But I have a very double feeling when I see something like this.
So much promo (read: costs), while on the other hand time and resources for other stuff seems to be seriously lacking.... even up to a point one can only wonder how long Plus! will keep on existing if this keeps up.