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Perfume/'Fragrance' Adverts
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saralk
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RE: Perfume/'Fragrance' Adverts
quote:
Originally posted by aNILEator
Talking is one thing, negative talking is another  I'm not going to go buy their products and don't even recognise their products because of being flooded with the adverts and they're all nonsensical and random trash

The adverts aren't targeted at the likes of you.

A lot of people think that advertising is a really obvious and direct thing, like people see an advert for a laptop and instantly think "I need a laptop, and I need that one right now".

It is far more subtle than that, it gets into your mind, and so when you are shopping for a laptop, you have a budget in mind and you see two laptops, similar price, similar spec. You'll go for the one which you saw an advert for, subconciously.

Perfume companies have had these adverts on for ages, and they are making mega bucks, so obviously it is working.

When you're in a shop thinking about what perfume to get your girlfriend, you're not going to choose a perfume based on smell*, really. You're going to choose a perfume based on superficial factors like how fancy the packaging looks like, and how well marketed it is. The adverts will come into play, even if you don't think they will.

*see New Coke

This post was edited on 12-23-2007 at 04:24 PM by saralk.
The Artist Formerly Known As saralk
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12-23-2007 04:22 PM
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Messages In This Thread
Perfume/'Fragrance' Adverts - by aNILEator on 12-22-2007 at 09:30 PM
RE: Perfume/'Fragance' Adverts - by Tasha on 12-22-2007 at 09:35 PM
RE: RE: Perfume/'Fragance' Adverts - by Vimto on 12-23-2007 at 01:28 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-22-2007 at 09:43 PM
RE: Perfume/'Fragrance' Adverts - by Vilkku on 12-22-2007 at 10:01 PM
RE: Perfume/'Fragrance' Adverts - by azn angel on 12-23-2007 at 05:05 AM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 11:47 AM
RE: Perfume/'Fragrance' Adverts - by vaccination on 12-23-2007 at 01:53 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 03:20 PM
RE: Perfume/'Fragrance' Adverts - by haydos on 12-23-2007 at 03:56 PM
RE: Perfume/'Fragrance' Adverts - by ShawnZ on 12-23-2007 at 03:58 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 04:00 PM
RE: Perfume/'Fragrance' Adverts - by Volv on 12-23-2007 at 04:05 PM
RE: Perfume/'Fragrance' Adverts - by haydos on 12-23-2007 at 04:08 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 04:10 PM
RE: Perfume/'Fragrance' Adverts - by ShawnZ on 12-23-2007 at 04:11 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 04:17 PM
RE: Perfume/'Fragrance' Adverts - by saralk on 12-23-2007 at 04:22 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 04:28 PM
RE: Perfume/'Fragrance' Adverts - by saralk on 12-23-2007 at 04:35 PM
RE: Perfume/'Fragrance' Adverts - by aNILEator on 12-23-2007 at 04:54 PM
RE: Perfume/'Fragrance' Adverts - by saralk on 12-23-2007 at 04:56 PM
RE: Perfume/'Fragrance' Adverts - by MC Inferno on 12-30-2007 at 04:52 AM


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