Originally posted by Mnjul
Sorry but I guess the letters "Vista" mean nothing in Chinese
Not any less than XP does, nor Windows did, for that matter. That's why I didn't say "in every language" or "in lots of languages such as chinese"
- You can't argue, however, that this has a much more global potential as a brand than, say, Windows ME (Millennium Edition) or Windows XP (experience).
Well, I prefer Windows X2 or Windows X6 considering its version number.
OK, cool, now think for a second. Which name is "cooler" and more catchy from an average consumer perspective, from an international marketing mission and from a retail store package, Windows Vista or Windows X2? Which sounds stronger? Newer? "Bigger"? What will stay stronger in the mind of the consumer, "Vista" or a random letter and a random number? Vista means vista. X2 for the great majority means...?
Anyway, Vista just sounds that... well, a little bit, Microsoft has done nothing in it so that we need "more vista".
Hmm actually, you can bet they'll market it the other way around. Longhorn is the "vista" you want to see, something new, something "revolutionary" that's coming from the horizon to replace old, ancient windows versions (i.e. xp). Not that that's what will happen, just that's what the name goes after psychologically.